Rai Amsterdam, 19-21 April 2027: more than 8,000 attendees, including 3,000 operator representatives.
Amsterdam aims to become the annual meeting place for Europe’s regulated gaming sector, and it is starting with the Dutch market. Sbc and Vergunde Nederlandse Online Kansspelaanbieders (Vnlok), the association representing licensed online operators in the Netherlands, have signed a multi-year strategic partnership ahead of Sbc Summit Europe, the new event making its debut at Rai Amsterdam from 19 to 21 April 2027.
According to Sbc, the choice of a Dutch association as a partner stems from the event’s location and from the network of licensed operators that Vnlok represents, in line with an event focused on regulated markets, with licensed operators and regulators at its heart. Vnlok’s members include Holland Casino, Nederlandse Loterij, bet365, LeoVegas and Unibet.
Under the agreement, Vnlok will bring senior executives from Dutch operators to Sbc Summit Europe, ensuring a strong presence of the Dutch market in the wider European discussion on taxation, player protection, advertising restrictions, channelisation and illegal gambling. The experience gained in the Netherlands, the organiser points out, could offer useful insights to other regulated markets facing similar challenges, and the event will provide an opportunity to explore further cooperation at European level. The association will also contribute to Sbc Media’s coverage of the Dutch sector, sharing first-hand perspectives on regulation, taxation, licensing and commercial sustainability.
Sbc Founder and CEO Rasmus Sojmark explained that the ambition is to “establish Amsterdam as the annual meeting place for Europe’s regulated gaming industry”, bringing together licensed operators, regulators, policymakers and associations. The Netherlands, he added, “is an important regulated market”, and the collaboration with Vnlok is meant to ensure that the country’s operators are well represented and contribute to the wider European discussion on regulation, player protection and market sustainability.
On the Dutch side, Vnlok Chairman Björn Fuchs observed that the Dutch licensed market “has a lot of experience to share, and a lot to learn” from other regulated markets. According to Fuchs, the Amsterdam event allows members to do both with operators, regulators and policymakers from across Europe, in their home market. Many of the issues the association deals with, from player protection to tackling illegal supply, are “the same ones other markets are working through”.
