After receiving the award in 2025, the group led by Danilo Di Tota confirms its place at the top of Italian affiliate marketing. From two nominations to victory, a new award that recognizes a model built on traffic quality, technology, and regulatory compliance.
DT9 Group confirmed as Best Affiliate at the SiGMA Italia Awards 2026, winning the award dedicated to excellence in gaming affiliation for the second consecutive year. The prize was presented on November 5 in Rome, during the SiGMA Italia Awards ceremony, held at the Corsie Sistine di Santo Spirito in Sassia as part of SiGMA World.
For the group founded and led by Danilo Di Tota, this is an important confirmation, coming one year after winning the Best Affiliate Italy award at the SiGMA Central Europe Awards 2025, and consolidates the company’s growth path in both the Italian and international markets.
As previously reported by ItalianGamingNews.it, DT9 Group arrived at the Rome event with two nominations, in the categories Best Affiliate and Best Marketing Agency, both included in the macro-category Protagonists of Growth – Business Development. DT9 Group took home the award in the first category, while the Best Marketing Agency prize went to BetAffiliation.
Traffic quality
Founded in 2019, DT9 Group has developed a digital acquisition model for gaming and sports betting that integrates affiliate marketing, programmatic campaigns, and advanced technology tools, with particular attention to conversion quality and regulatory compliance.
According to data provided by the company, the network includes more than 1,300 active affiliates, generates over 150,000 First Time Depositors (FTDs) per year, and works with more than 15 operators in the sector.
An ecosystem that, however, does not focus exclusively on volume. One of the distinctive features of the operating model is the selection of traffic sources: DT9 states that it approves only 25 percent of the content creators and affiliates who apply to join the network, favoring authentic communities, transparent acquisition methods, and qualified traffic.
This approach is particularly significant in the Italian context, where advertising restrictions on gambling introduced by the Decreto Dignità have forced operators and their business partners to thoroughly revise their communication and acquisition strategies.
It is precisely on this front that the group has built part of its positioning, developing comparative information services and digital marketing tools designed to comply with national regulations and Agcom guidelines.
Technology and performance at the center
Alongside its affiliate business, DT9 Group has progressively strengthened its technological capabilities, using proprietary algorithms based on artificial intelligence, DSP technologies, and performance monitoring systems.
The stated goal is to support operators throughout the entire acquisition process, from partner selection to the evaluation of the economic results generated over time.
According to the company, this approach makes it possible to achieve a positive return on investment within five to seven months, combining campaign effectiveness with constant control over traffic quality.
Through its DT9 Affiliations brand, the group also offers selection, management, and monitoring services for comparative information activities, with a model aimed at integrating business needs, performance control, and compliance with the rules applicable to the regulated market.
A journey marked by awards
The win at the SiGMA Italia Awards is part of a journey already marked by numerous industry accolades.
In 2026, DT9 Group won the Best Affiliate Network award at the iGB Affiliate Awards in London, held as part of iGB L!VE, while at the Italian Gaming Awards it received a further recognition, confirming the results of the previous edition.
These awards reflect the group’s growing visibility beyond the domestic market, at a time when DT9 is working on the international expansion of its operating model.
This latest win in Rome therefore carries particular significance: not only because it continues the success achieved in 2025, but also because it comes in a competitive landscape where affiliate marketing is increasingly expected to combine business results, technological innovation, and responsibility.
From this perspective, the second consecutive Best Affiliate title represents further recognition of the path taken by DT9 Group and of the role that specialized digital acquisition continues to play in the development of Italy’s gaming industry.
